Resume
Experience
Aug 2020 - Present
Marketing & Design Lead
(Contract)
Startup San Diego
San Diego, CA
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Social Media Management - Managed and grew social media channels to over 120k digital reach and over 1M+ yearly impressions
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Email Marketing - Produced monthly newsletters to SSD’s mailing list of 15K and maintained a 35%+ open rate,
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Content Creation - Wrote SEO-driven articles, press releases, impact reports, graphics, photography, and videos.
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Partnerships - Maintained relationships with over +50 Community Partners and +30 Sponsors.
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Website Management - Handle all WordPress and Webflow editing and design
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Event Coordination - Supported a team of five to organize and produce events such as 1st Mondays, Convergence, and San Diego Startup Week, which annually attract over 2,500+ attendees.
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Community Management - Moderated the Startup San Diego Slack community of +3.8K users and handled customer service during events and through emails and social media channels.
Feb 2023 - Present
Content Strategist
(Contract)
Aleph One
Remote, United States
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Content Creation - Produced over 200+ SEO-driven AI-generated content that increased site clicks by 98% and impressions by 36% within a 6-month time period. Resulting in higher lead form fills and contacts. Worked directly with clients and in-house team to produce articles and create SOPs.
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Editor - Humanized AI-generated content, edited with Claude, Lex, ChatGBT, and Grammarly. Created link-building and SEO strategy, and Hero images from Midjourney and Canva.
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WordPress Management - Maintained website and created monthly Google Analytics reports
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Graphic design - Created social media and SEO graphics for LinkedIn and the website to increase traffic and engagement.
Dec 2021 - 2022
Marketing Coordinator (Full-time)
Mission Driven Finance
San Diego, CA
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Social Media Management - Handled all social accounts with over 10K followers and grew engagement by 20% YoY
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Portfolio Relations - Created portfolio profiles and led meetings with portfolio companies to create unique content
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WordPress and UX design - Designed and edited website, created copy, and optimized landing pages
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Email Marketing - Created monthly community newsletters with 3K subscribers and maintained a 25% open rate
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Content creation - Blog and press release creation, communication kits, social media copy, social graphics, and monthly marketing reports
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Graphic Design - Created all digital assets for social media, website, reports, videos, branding, and presentations.
Sep 2019 - Present
Freelance Digital Marketing Manager & Content Writer
Remote
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Managed Digital Marketing strategies for clients in tech and venture capital. Notable Clients: Interlock Capital, Fresh Brewed Tech, and Bluewave Insurance
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Content creation - Create SEO-driven articles around tech and software.
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Graphic design - Created pitch Decks, RFPs, reports, social media posts, website assets, emails, and videos.
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Led a team of 3-4 writers and graphic designers to create optimized content and branded designs.
Education
2014 - 2019
San Diego State University
B.A. International Business with a focus in Latinamerica
Studied at SDSU's International Business program which was ranked 13th in the nation. I got to study abroad in Costa Rica, Nicaragua, and Ecuador.
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Took upper-division business classes exclusively in Spanish.
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Clubs: International Business Society (Chief Marketing Officer, Events Director)